SME World Summit 2016: Fostering growth through applied research.
There is an increasing pressure to use digital resources in an efficient manner, especially from an SME perspective. Making sure that the business outcomes from digital marketing activities are positive for SME owners can ensure future growth and increase customer...
UAE Inter-School Business Challenge 2016 was a big success!
For the second time I was part of the organising team of the UAE Inter-School Business Challenge at Heriot-Watt University, Dubai Campus. On this edition the interest was even greater than the last year, with over 200 students, 40 teams and some of the most prominent...
We’re launching a new collaborative blog with our colleges in Edinburgh and Dubai!
A couple of colleagues at Heriot-Watt University Edinburgh and Dubai have gathered to launch: It’s not you, it’s your data! – A blog that looks to make life easier for everyone in their late years of undergraduate education, as well as to those in...