The Social Intelligence World conference 2018
Last year Dr Jillian Ney co-founder of the Social Intelligence lab invited me to attend the first Social Intelligence World conference, at the Crystal in London. This was the first time a conference solely focusing on Social Intelligence gathered not only the main...
AI and Marketing: a few thoughts after the 51st Academy of Marketing conference.
This week I went to Stirling to attend the Academy of Marketing conference. I took part in a workshop that looked at the intersection between AI and Marketing. My interest in AI derives from my innate interest in technology. Almost 8 years ago, when I decided I wanted...
#HenleyDigital is now over – reflections and future directions for my digital marketing modules
For the second year, I had the opportunity to teach the Digital Marketing modules at Henley Business School at both undergraduate and postgraduate levels. I called the module #HenleyDigital, and some students have engaged with the hashtag on Twitter and other social...
How to make money online?
If you’re looking to make money online, you need to understand the different revenue models that are available. A revenue model describes the process by which money can be earned. Choosing a revenue model for your online business will help with decisions regarding how...